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Show weakness or not? How to build trust as a leader
After Mertesacker's self-revelation, some sports greats have spoken up. Her statements say a lot about the change in communication and leadership styles. Headlines were made especially by Lothar Matthäus. He has no sympathy for Mertesacker: "How does he want to...
Crisis-PR as from the textbook: The Diess-Diesel discussion at Anne Will
Crisis PR as seen from the textbook was on Sunday evening in the first at Anne Will. VW brand management Herbert Diess succeeds in placing successes in the show and to circumnavigate the most uncomfortable questions. If he answers, he has to laugh himself. What...
Too little personal profile? This is how top athletes express themselves
Athletes only resort to PR phrases. What is often criticized, now make individual athletes to the topic. They show that there is another way. "Anyone who addresses critical issues immediately triggers a scandal. All-life quotes are made into big lines. Due to this...