{"id":11128,"date":"2023-11-10T10:36:11","date_gmt":"2023-11-10T10:36:11","guid":{"rendered":"https:\/\/www.medientraining-institut.de\/?p=11128"},"modified":"2024-01-30T10:52:20","modified_gmt":"2024-01-30T10:52:20","slug":"without-science-our-economy-is-on-the-sidetrack","status":"publish","type":"post","link":"https:\/\/www.medientraining-institut.de\/en\/without-science-our-economy-is-on-the-sidetrack\/","title":{"rendered":"Without science, our economy is on the sidetrack!"},"content":{"rendered":"<h2>A wake-up call for managers on World Science Day<\/h2>\n<p>Today we celebrate World Science Day, a day that recognizes the importance of science and research in our society. As an executive coach, media trainer and keynote speaker, I would like to talk today about why the German and European economy needs a strong scientific foundation and why promoting science at school is crucial.<\/p>\n<div class=\"reader-image-block reader-image-block--full-width\">\n<figure class=\"reader-image-block__figure\">\n<div class=\"ivm-image-view-model \">\n<div class=\"ivm-view-attr__img-wrapper display-flex\">\n<div style=\"width: 716px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" id=\"ember2607\" class=\"ivm-view-attr__img--centered reader-image-block__img evi-image lazy-image ember-view\" src=\"https:\/\/media.licdn.com\/dms\/image\/D4E12AQEnyBBHd94kRw\/article-inline_image-shrink_1000_1488\/0\/1699623561075?e=1712188800&amp;v=beta&amp;t=QcV_DJKuUtUFFjXS1j57o3BipKftQa7MxuY3p6XRlDk\" alt=\"\" width=\"706\" height=\"530\" \/><p class=\"wp-caption-text\">Five to twelve for Germany as a business location? Photo: Alexa \/ Pixabay<\/p><\/div>\n<\/div>\n<\/div><figcaption class=\"display-block mt2 full-width text-body-small-open t-sans text-align-center t-black--light\"><\/figcaption><\/figure>\n<\/div>\n<h3 id=\"ember2609\" class=\"ember-view reader-content-blocks__paragraph\">Science as an engine for economic growth<\/h3>\n<p id=\"ember2610\" class=\"ember-view reader-content-blocks__paragraph\">The German and European economies rely heavily on innovation and competitiveness in order to be successful in a globalized world. A robust scientific basis is the key to this competitiveness, especially in a country like Germany that is poor in raw materials. Scientific knowledge and technological advances are the drivers for productivity increases and new business opportunities. Cooperation between science and industry leads to innovations that open up new markets and improve existing business models.<\/p>\n<h3 id=\"ember2612\" class=\"ember-view reader-content-blocks__paragraph\">World Science Day<\/h3>\n<p id=\"ember2613\" class=\"ember-view reader-content-blocks__paragraph\">The theme of this year&#8217;s UNESCO World Day of Science for Peace and Development on November 10 is &#8220;Building Trust in Science&#8221;. Trust in science is crucial for the development of evidence-based solutions to global challenges. The role of science in shaping our common future can only be fulfilled if there is trust in science. The day aims to connect science and society to provide citizens with information on science for sustainable development and peaceful coexistence. The World Day of Science for Peace and Development was born out of the 1999 World Conference on Science in Budapest, Hungary. The conference brought together researchers, policy makers and other stakeholders to discuss the role of science in promoting peace and sustainable development. An important outcome of the conference was the Declaration on Science and the Utilization of Scientific Knowledge, which focused on the importance of science in addressing the challenges of the 21st century.<\/p>\n<div class=\"reader-image-block reader-image-block--full-width\">\n<figure class=\"reader-image-block__figure\">\n<div class=\"ivm-image-view-model \">\n<div class=\"ivm-view-attr__img-wrapper display-flex\">\n<div style=\"width: 661px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" id=\"ember2615\" class=\"ivm-view-attr__img--centered reader-image-block__img evi-image lazy-image ember-view\" src=\"https:\/\/media.licdn.com\/dms\/image\/D4E12AQG6gvWS0WNyCA\/article-inline_image-shrink_1000_1488\/0\/1699623767408?e=1712188800&amp;v=beta&amp;t=8F479k18bpweIOjly1inonNCWUSXWhVNoHseUDmy9Xk\" alt=\"\" width=\"651\" height=\"547\" \/><p class=\"wp-caption-text\">Science in various disciplines strengthens Germany as a business location. Photo: PublicDomaninPictures \/ Pixabay<\/p><\/div>\n<\/div>\n<\/div><figcaption class=\"display-block mt2 full-width text-body-small-open t-sans text-align-center t-black--light\"><\/figcaption><\/figure>\n<\/div>\n<h3 id=\"ember2617\" class=\"ember-view reader-content-blocks__paragraph\">Science education at school<\/h3>\n<p id=\"ember2618\" class=\"ember-view reader-content-blocks__paragraph\">The foundation for a strong scientific culture must be laid at school. The promotion of science and technology subjects is crucial as they stimulate young people&#8217;s interest in science and develop their skills. A well-educated population is an important contribution to the development and application of scientific knowledge in the economy. Educational institutions such as the Technical University of Munich with the TUM School of Management do an excellent job of this by linking education and research.<\/p>\n<div class=\"reader-image-block reader-image-block--full-width\">\n<figure class=\"reader-image-block__figure\">\n<div class=\"ivm-image-view-model \">\n<div class=\"ivm-view-attr__img-wrapper display-flex\">\n<div style=\"width: 681px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" id=\"ember2619\" class=\"ivm-view-attr__img--centered reader-image-block__img evi-image lazy-image ember-view\" src=\"https:\/\/media.licdn.com\/dms\/image\/D4E12AQG6vanup0TIbQ\/article-inline_image-shrink_1500_2232\/0\/1699624057660?e=1712188800&amp;v=beta&amp;t=bq9CLtlynexNKIjX-IT3cExoEjvqFE2H7vyyUwaVgPs\" alt=\"\" width=\"671\" height=\"447\" \/><p class=\"wp-caption-text\">Getting children interested in science at school is not difficult. Photo: Adobe Stock<\/p><\/div>\n<\/div>\n<\/div><figcaption class=\"display-block mt2 full-width text-body-small-open t-sans text-align-center t-black--light\"><\/figcaption><\/figure>\n<\/div>\n<h3 id=\"ember2621\" class=\"ember-view reader-content-blocks__paragraph\">Lighthouse examples of scientific success<\/h3>\n<p id=\"ember2622\" class=\"ember-view reader-content-blocks__paragraph\">In Germany and Europe, there are numerous examples of successful scientific initiatives that strengthen the economy. The TUM School of Management at the Technical University of Munich is one of these lighthouse examples. Through its excellent research and practical training, it helps to promote young talent and develop innovative solutions for the economy. Such institutions are crucial for the training of managers who will shape the future of the economy.<\/p>\n<h4 id=\"ember2623\" class=\"ember-view reader-content-blocks__paragraph\">Other successful initiatives that strengthen Germany as a business location include<\/h4>\n<p><strong>Siemens and the Technical University of Berlin:<\/strong> Siemens cooperates closely with the Technical University of Berlin to develop innovative solutions in the field of electromobility. This partnership has led to pioneering developments in the field of sustainable transportation systems.<\/p>\n<p><strong>BASF and Harvard University:<\/strong> The chemical company BASF has entered into a long-term partnership with Harvard University in the USA to work together on material innovations and chemical research. This collaboration has led to new product developments and groundbreaking discoveries.<\/p>\n<p><strong>BMW and the Technical University of Munich:<\/strong> The close cooperation between BMW and the Technical University of Munich has led to the founding of the Research Institute for Artificial Intelligence (TUM AI). Together, they are working on intelligent mobility solutions and autonomous driving.<\/p>\n<p><strong>SAP and the Hasso Plattner Institute:<\/strong> SAP, a global software company, works closely with the Hasso Plattner Institute in Potsdam to drive innovative developments in the field of enterprise software. This partnership has led to new technologies and solutions in the field of data processing and analysis.<\/p>\n<p><strong>Daimler and Stanford University:<\/strong> Daimler has established a strategic partnership with Stanford University in the USA to work together on pioneering technologies in the field of vehicle automation and communication. This cooperation has led to the development of advanced driver assistance systems and connected vehicles.<\/p>\n<h3 id=\"ember2625\" class=\"ember-view reader-content-blocks__paragraph\">The importance of science for management<\/h3>\n<p id=\"ember2626\" class=\"ember-view reader-content-blocks__paragraph\">As an executive coach, it is important to me to emphasize the importance of science for management as well. Managers are required to incorporate scientific findings into their decision-making processes. The ability to understand and apply scientific data is crucial to making informed decisions and ensuring long-term success. Collaboration with research institutions enables managers to stay at the cutting edge of knowledge and integrate innovative approaches into their strategies. A greater exchange between managers and the scientific community will usually lead to more innovative projects and new solutions.<\/p>\n<div class=\"reader-image-block reader-image-block--full-width\">\n<figure class=\"reader-image-block__figure\">\n<div class=\"ivm-image-view-model \">\n<div class=\"ivm-view-attr__img-wrapper display-flex\">\n<div style=\"width: 698px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" id=\"ember2627\" class=\"ivm-view-attr__img--centered reader-image-block__img evi-image lazy-image ember-view\" src=\"https:\/\/media.licdn.com\/dms\/image\/D4E12AQGXxo1sHvXPdw\/article-inline_image-shrink_1500_2232\/0\/1699624267576?e=1712188800&amp;v=beta&amp;t=CyAIzAu_nIbQWFildDdDv105akqTWHc0-JRA8sjZAQI\" alt=\"\" width=\"688\" height=\"454\" \/><p class=\"wp-caption-text\">What experience do you have with scientific projects? Please write to me. Photo: DIKT GmbH<\/p><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n<h3 id=\"ember2629\" class=\"ember-view reader-content-blocks__paragraph\">Conclusion<\/h3>\n<p id=\"ember2630\" class=\"ember-view reader-content-blocks__paragraph\">World Science Day reminds us how important science is for strengthening the German and European economy. The promotion of science in schools and cooperation between educational institutions and industry are crucial to our long-term success. Lighthouse examples such as the TUM School of Management show us how this collaboration can bear fruit. As leaders, we should recognize the importance of science in our work and actively integrate it into our decision-making processes.<\/p>\n<p>Let&#8217;s celebrate science together and recognize its role in strengthening our economy. You can find more information about me and my work at <a href=\"http:\/\/www.dr-behr.com\">www.dr-behr.com<\/a> and <a href=\"http:\/\/www.medientraining-institut.de\">www.medientraining-institut.de<\/a>.<\/p>\n<p>I look forward to a lively exchange and wish you all an inspiring World Science Day!<\/p>\n<p>Yours sincerely,<\/p>\n<p>Nikolai A. Behr<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A wake-up call for managers on World Science Day Today we celebrate World Science Day, a day that recognizes the importance of science and research in our society. As an executive coach, media trainer and keynote speaker, I would like to talk today about why the German and European economy needs a strong scientific foundation [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":11120,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Without science, our economy is on the sidetrack! - DIKT GmbH - Deutsches Institut f\u00fcr Kommunikations- und MedienTraining\u00ae<\/title>\n<meta name=\"description\" content=\"A wake-up call for managers on World Science Day\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.medientraining-institut.de\/en\/without-science-our-economy-is-on-the-sidetrack\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Without science, our economy is on the sidetrack! - DIKT GmbH - Deutsches Institut f\u00fcr Kommunikations- und MedienTraining\u00ae\" \/>\n<meta property=\"og:description\" content=\"A wake-up call for managers on World Science Day\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.medientraining-institut.de\/en\/without-science-our-economy-is-on-the-sidetrack\/\" \/>\n<meta property=\"og:site_name\" content=\"DIKT GmbH - Deutsches Institut f\u00fcr Kommunikations- und MedienTraining\u00ae\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Medientrainer\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-10T10:36:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-30T10:52:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.medientraining-institut.de\/wp-content\/uploads\/2024\/01\/1699624057660.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dr. Nikolai A. 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